At Ana María Lajusticia®, we strive to nurture restless minds seeking to make a positive impact on society’s health and well-being. That’s why we champion the education and projects of individuals with the same spirit as our founder: curious, restless, nonconformist and energetic. Because igniting their lives is what propels us forward. It inspires us. And it energises us. Boost Your Dreams® is our avenue to achieve this.

A platform for communication and inspiration capable of conveying the purpose of our brand and facilitating all the initiatives we endorse for this purpose. A space to discover inspiration. To motivate oneself. To pose questions and find answers. Where to connect, converse and ultimately decide to transform dreams into reality.

CHALLENGE

To boost is to challenge. It’s about pushing beyond the comfort zone. Activating what lies dormant. And reinvigorating what’s lethargic. Boosting is about provoking and challenging to some extent. But it’s also about stirring excitement. Accompanying throughout the process. Making it achievable. Inspiring.

IMPACT

Our aspiration: to create an impact together. We embark on initiatives that aren’t always easy, but we persevere and accomplish them, because nonconformity is ingrained in our character and intensity, our modus operandi.

HONESTY

Because boosting without support would feel disingenuous to us. And as a brand founded on the name and surname of our founder, honesty is paramount.

INSPIRATION

To challenge and support. To provoke and encourage. We are honest, dedicated, curious and restless. And it’s this disposition that has shaped us into who we are today. An inspiration.

CHALLENGE

To boost is to challenge. It’s about pushing beyond the comfort zone. Activating what lies dormant. And reinvigorating what’s lethargic. Boosting is about provoking and challenging to some extent. But it’s also about stirring excitement. Accompanying throughout the process. Making it achievable. Inspiring.

IMPACT

Our aspiration: to create an impact together. We embark on initiatives that aren’t always easy, but we persevere and accomplish them, because nonconformity is ingrained in our character and intensity, our modus operandi.

HONESTY

Because boosting without support would feel disingenuous to us. And as a brand founded on the name and surname of our founder, honesty is paramount.

INSPIRATION

To challenge and support. To provoke and encourage. We are honest, dedicated, curious and restless. And it’s this disposition that has shaped us into who we are today. An inspiration.

With Boost Your Dreams®, we aim to motivate people to do what they wouldn’t dare to do. To be nonconformist. To question everything. To surpass their own limits, achieving real change in themselves and in society.

And we aim to do this with the same perseverance and closeness that our founder embodied. That’s why we don’t just challenge: we excite and support throughout the journey to make it achievable. Together.

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